Programme overview

The course structure of Business Administration provides a comprehensive study of various aspects of managing a business and its operations. It aims to equip students with up-to-date knowledge of the business world, enabling them to meet the evolving demands of corporate firms. The programme emphasises the development of decision-making abilities in real-time business situations while also focusing on enhancing students' operational and analytical skills to effectively tackle business challenges across different sectors. In the final year of the programme, students have the opportunity to choose a specialisation according to their interests, allowing them to further develop their management skills within a specific sector. Upon successful completion of the course, graduates gain a foundational understanding of general managerial principles, processes, and concepts across various fields.

  • 3 Years

    Duration of Program

  • UG

    Level of Study

Key Highlights

Robust and all-encompassing curriculum.
Internships and practical experience
Developing practical legal skills
International outlook, fostering a global perspective.
Strong emphasis on ethical values.

How will you benefit

The programmes are designed to identify the industry's needs, thus increasing placement offers.
They are curated to build the managerial competence of students.
Industry-oriented live projects provide practical exposure to students, making them job-ready.
The programme is also focused on developing the soft skills of students to make them successful future managers

What will you study

BBA offers holistic business education for success.

BBA cultivates leadership, teamwork, and problem-solving skills.

BBA instills ethics, social responsibility, and problem-solving.

BBA allows focused specialisation for careers.

  1. BBA graduates excel in teamwork in traditional and virtual settings, demonstrating their ability to collaborate effectively.
  2. They cultivate a global mindset, enabling them to understand and navigate the complexities of the international business landscape.
  3. Graduates develop a comprehensive set of functional and general management skills, preparing them to handle various business areas such as finance, HR, marketing, and production.
  4. They possess the capability to analyse the socio-political-economic environment of organisations, gaining a holistic understanding of the factors influencing business operations.
  5. BBA graduates exhibit ethical thinking, applying moral principles to recognise and solve business problems in an ethically responsible manner.

  1. BBA graduates possess functional knowledge and skills in various areas such as accounting, finance, strategy, leadership, economics, global business, information management systems, the legal environment, management, marketing, and quantitative research and statistics.
  2. Specialising in Human Resource Management enables graduates to efficiently handle administrative tasks in corporate settings, industries, offices, and educational institutions.
  3. Graduates specialising in financial management are equipped to handle responsibilities in financial institutions, banks, stock exchanges, as well as finance departments of corporations, industries, and educational institutions.
  4. Those with a specialisation in marketing management can excel in roles within industries such as insurance, FMCG (fast-moving consumer goods), dealerships, and banks.
  5. Specialising in production equips graduates to take positions in the industrial sector, AKVN (Audyogik Kendra Vikas Nigam), Nav-ratan industries, and production units.

  1. Management executives will demonstrate their basic managerial principles to develop critical thinking abilities.
  2. Managers will apply their gained knowledge of business management and general managerial skills to simplify complex problems of multi-disciplinary nature in their respective areas.
  3. Social entrepreneurs will make use of their entrepreneurial skills to establish new businesses and startups that will support society.
  4. Researchers will identify new ideas for designing products and services and promote innovation.
  5. Management professionals will utilise analytical skills for better decision-making in the world of work


  • Principles of Management
  • Managerial Economics
  • Digital Marketing
  • Basic Computing Skills
  • Entrepreneurship Skills


HR Officer
Accounts Officer
Sales Executive
Shift In-charge


Eligibility Criteria

12th Pass Out

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